Top 10 Nigerian Social Media Influencers You Should Follow
Most of these influencers are famous due to their kind of content and how well they deliver. A few stand out because they are versatile and keep their audience engaged.
Social media influence is a marketing term that describes an individual’s ability to affect other people’s thinking in a social online community.
The more influence a person has, the more appeal that individual has to companies or other individuals who want to promote an idea or sell a product.
Here are the top 10 Nigerian social media influencers you should follow in 2023;
Micheal Collins Ajereh (Born 26 November 1982) popularly known as Donjazzy, is a Nigerian record producer.
He is the founder and CEO of Mavins Record. Don Jazzy is one of the few ‘old people’ blending in very well when it comes to the use of social media and he always makes sure to support and encourage others especially the younger ones trying to come up in the entertainment Industry.
Donjazzy has more than 14.7 million followers on Instagram.
Nigerian influencers to follow
2. Kie Kie
Bukunmi Adeaga-Ilori popularly known as Kiekie, is a Nigerian talented TV personality, model, content creator, social media influencer and fashion icon. KieKie was born in Ibadan on June 20, 1990.
She is the entrepreneur behind Accost Collections, a fashion brand focusing on female apparel, including bridal wear. Her YouTube channel, KiekieTv, has more than 418,000 subscribers.
Maryam Apaokagi known professionally as Taooma is a Nigerian comedian, content creator, cinematographer, and social media influencer.
She currently serves as the CEO, and founder of Chop Tao, a food company, and directs for The Greenade Company, a cinematography firm.
She is known for playing multiple roles in her skits. Taaooma has 4.6 million followers on Instagram.
Enioluwa Adeoluwa was born in Ado-Ekiti, Ekiti State, on July 6, 1999.
Adeoluwa is a social media and brand influencer who represents a variety of brands, including the Crocs Brand in Nigeria. He announced on October 11, 2022, that he has been appointed as a European Union (EU) ambassador to Africa.
He is the creator of the online show: The Late Night Show With Eni, in which he interviews prominent Nigerians such as celebrities, influencers, and businesses. He has since undertaken several interviews with various media personalities.
5. Papaya Ex
Abike Halima Raheem popularly known as “Papaya Ex”, “Abike Arab Money” or “Big Paps” was born on January 9th, 2003 in Ibadan, Oyo state.
She is a controversial social media influencer, model and Youtuber. She has more than 1.3 million followers on Instagram.
6. Broda Shaggi
Samuel Animashaun Perry popularly known as Broda Shaggi is a comedian, actor, songwriter\musician and social media influencer.
He was born on July 26 1993. Broda Shaggi is showing quite a high level of activeness on various social media platforms which happen to be YouTube, Instagram, Facebook, TikTok and Twitter.
On these platforms Broda Shaggi shares vlogs from his life, interesting videos, funny challenges, pranks other content. However, on his channel, there is a special place for his funny videos and comedy-connected content. He has 11.6 million followers on Instagram (as of June 2023).
7. Iyabo Ojo
Alice Iyabo Ojo (born 21 December 1977) is a prominent Nigerian film actress, director, and producer popularly known for her contributions to the Nollywood film industry.
She has featured in over 150 films and has produced more than 14 of her own.
Aside from being a brilliant filmmaker, Alice Iyabo Ojo is also a social media influencer as she makes use of social platforms to promote brands. she has 6 million followers on Instagram.
Iyabo Ojo has been awarded the best creative TikTok influencer and her fans often refer to her as the “Queen of Tiktok”. Her tiktok account is followed by 2.2 million people.
8. Aproko Doctor
Dr Chinonso Egemba (born 26 October 1990) is a Nigerian Doctor, health blogger, social media influencer, and entrepreneur who provides relatable medical advice and hands-on solutions for everyday healthcare promotion.
His brand combines years of medical experience leveraging social media for health education.
Being a health blogger, he shares his amazing health tips with his followers via social media. He runs a youtube channel, which has more than 74.7k subscribers (as of June 2023).
9. Dianne Eneje
Dianne Chioma Eneje (born August 19, 2002, is a fashion enthusiast, model, vlogger and Social media personality, born and raised in Lagos, and hails from Enugu.
She is known for starring in Rema’s music video “Dumebi” released by Jonzing World, and Mavin Records on 21 May 2019, as the lead character in the video.
Dianne has over 960,000 followers on Instagram and has influenced brands like HP, Cadbury, PayPorte, Mango, Stanbic IBTC, Krispy Kreme, Kellogg Tolaram, Infinix, Bolt, Coca-Cola, Octafx and many more.
10. Sisi Yemmie
Odusanya Yemisi Sophie (born 1984), also known as Sisi Yemmie is a Nigerian food and lifestyle blogger and social media influencer.
Sisi Yemmie creates and shares food recipe videos that are created as a result of experiments carried out in her kitchen on her YouTube channel, SisiYemmieTV. She also shares content on parenting, relationships and lifestyle.
In 2018, she was profiled by CNN Africa alongside Linda Ikeji and Chiamaka Obuekwe as “women who have struck social media gold”.
As of June 2023, she had 918,000 subscribers, 1.2 million videos, and 99,767,645 million views on her YouTube channel. Her channel was described as “Brilliant” by Prince Charles during his visit to British Council in Lagos. She was listed as a top female Nigerian YouTuber in December 2020.